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  • The Business Case for Integrating Biomimicry Principles into Product and Service Design
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  • Ethical Influencer Marketing and Brand Partnerships in the Age of Deepfakes
  • Finding the Signal in the Noise: How to Market Your Niche Subscription in a Crowded World
  • Marketing in the Virtual Goods and Digital Collectibles (NFT) Space: A New Playbook
  • Community-led Growth Marketing: The Secret Engine for B2B SaaS Success
  • Sales Compensation and Motivation Models for Fully Asynchronous and Distributed Teams
  • Building a Sales Framework for Hybrid Products: Where Hardware, Software, and Services Collide
  • Building a Sales Tech Stack for Fully Remote and Asynchronous Teams
  • Establishing Service Recovery Frameworks for High-Value B2B SaaS Clients

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Marketing
Ethical Influencer Marketing and Brand Partnerships in the Age of Deepfakes
December 24, 2025
Marketing
Finding the Signal in the Noise: How to Market Your Niche Subscription in a Crowded World
December 24, 2025
Startup
The Startup Is a Business Not a Product
April 5, 2021January 5, 2022
Sales
Sales Principles – 3 Sales Principles Every Business Needs
April 12, 2021January 5, 2022
Sales
The Basics of Sales
May 19, 2021January 5, 2022
Marketing
How to Build a Digital Marketing Funnel
June 6, 2021January 5, 2022
Sales

Sales Compensation and Motivation Models for Fully Asynchronous and Distributed Teams

December 22, 2025
Ana Cordova
Leave a Comment on Sales Compensation and Motivation Models for Fully Asynchronous and Distributed Teams
Sales

Building a Sales Framework for Hybrid Products: Where Hardware, Software, and Services Collide

December 22, 2025
Ana Cordova
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Sales

Building a Sales Tech Stack for Fully Remote and Asynchronous Teams

December 21, 2025
Ana Cordova
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Sales

Developing a Sales Framework for the Passion Economy and Niche Digital Products

December 12, 2025
Ana Cordova
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Sales

The Salesperson’s New Script: How D2C Sales Teams Build Trust Through Sustainability & Transparency

December 12, 2025
Ana Cordova
Leave a Comment on The Salesperson’s New Script: How D2C Sales Teams Build Trust Through Sustainability & Transparency

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Recent Posts

The Business Case for Integrating Biomimicry Principles into Product and Service Design

Let’s be honest. Innovation can feel like a treadmill. You’re […]

Beyond the Hype: The Real Business Power and Ethical Weight of Generative AI

Let’s be honest. When most people think of generative AI, […]

Ethical Influencer Marketing and Brand Partnerships in the Age of Deepfakes

Trust is the currency of influence. It’s a fragile thing, […]

Finding the Signal in the Noise: How to Market Your Niche Subscription in a Crowded World

Let’s be honest. The subscription box gold rush? It’s over. […]

Marketing in the Virtual Goods and Digital Collectibles (NFT) Space: A New Playbook

Let’s be honest—the marketing rulebook got tossed out the window. […]

Business

View All
The Business Case for Integrating Biomimicry Principles into Product and Service Design

Let’s be honest. Innovation can feel like a treadmill. You’re […]

December 25, 2025
Beyond the Hype: The Real Business Power and Ethical Weight of Generative AI

Let’s be honest. When most people think of generative AI, […]

December 25, 2025
Financial Strategies for Bootstrapped Deep Tech and Science-Based Startups

Let’s be honest. Building a deep tech or science-based startup […]

December 16, 2025
Business
Beyond the Hype: Practical Applications of Spatial Computing for B2B Operations
December 16, 2025
Ana Cordova
Leave a Comment on Beyond the Hype: Practical Applications of Spatial Computing for B2B Operations
Business
Beyond the Hype: How Micro-Influencers Build Real B2B Brand Authority
December 15, 2025
Ana Cordova
Leave a Comment on Beyond the Hype: How Micro-Influencers Build Real B2B Brand Authority

Marketing

  • Ethical Influencer Marketing and Brand Partnerships in the Age of Deepfakes

  • Finding the Signal in the Noise: How to Market Your Niche Subscription in a Crowded World

  • Community-led Growth Marketing: The Secret Engine for B2B SaaS Success

  • Leveraging AI-Generated Content and Automation for Personalized Marketing at Scale

Marketing

Ethical Influencer Marketing and Brand Partnerships in the Age of Deepfakes

December 24, 2025
Ana Cordova
Leave a Comment on Ethical Influencer Marketing and Brand Partnerships in the Age of Deepfakes
Marketing

Finding the Signal in the Noise: How to Market Your Niche Subscription in a Crowded World

December 24, 2025
Ana Cordova
Leave a Comment on Finding the Signal in the Noise: How to Market Your Niche Subscription in a Crowded World
Marketing

Community-led Growth Marketing: The Secret Engine for B2B SaaS Success

December 23, 2025
Ana Cordova
Leave a Comment on Community-led Growth Marketing: The Secret Engine for B2B SaaS Success
Marketing

Leveraging AI-Generated Content and Automation for Personalized Marketing at Scale

December 14, 2025
Ana Cordova
Leave a Comment on Leveraging AI-Generated Content and Automation for Personalized Marketing at Scale

Customer Service

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Establishing Service Recovery Frameworks for High-Value B2B SaaS Clients
December 20, 2025
Ana Cordova
Leave a Comment on Establishing Service Recovery Frameworks for High-Value B2B SaaS Clients
Designing Accessible and Inclusive Support Experiences for Neurodiverse Customers

Think about the last time you contacted customer support. Was […]

December 20, 2025
Implementing Asynchronous Video Support for Complex Technical Issues

Let’s be honest. Explaining a complex technical problem over email […]

December 19, 2025
Developing Proactive Service Protocols for Subscription-Based Business Models

Let’s be honest. In the subscription game, waiting for a […]

December 19, 2025
Designing Ethical Data Usage and Transparency Policies for Customer Support

Let’s be honest. When you contact customer support, you’re sharing […]

December 10, 2025

Sales

View All
Sales
Sales Compensation and Motivation Models for Fully Asynchronous and Distributed Teams
December 22, 2025
Ana Cordova
Leave a Comment on Sales Compensation and Motivation Models for Fully Asynchronous and Distributed Teams
Building a Sales Framework for Hybrid Products: Where Hardware, Software, and Services Collide

Let’s be honest. Selling a single product is hard enough. […]

December 22, 2025
Building a Sales Tech Stack for Fully Remote and Asynchronous Teams

Let’s be honest—selling is hard enough. Now, strip away the […]

December 21, 2025
Developing a Sales Framework for the Passion Economy and Niche Digital Products

Let’s be honest. Selling in the passion economy feels different. […]

December 12, 2025
The Salesperson’s New Script: How D2C Sales Teams Build Trust Through Sustainability & Transparency

Forget the hard sell. In today’s direct-to-consumer landscape, the most […]

December 12, 2025
Beyond the Sale: Crafting Winning Sales Strategies for the Circular Economy

Let’s be honest. The traditional sales playbook—make it, sell it, […]

December 11, 2025

Startup

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Startup Resilience Planning: Your Blueprint for Economic Uncertainty and Supply Chain Shifts
December 18, 2025
Ana Cordova
Leave a Comment on Startup Resilience Planning: Your Blueprint for Economic Uncertainty and Supply Chain Shifts
Beyond the Hype: Building a B2B Startup in the Creator Economy’s Next Frontier

Let’s be honest. When you hear “creator economy,” you probably […]

December 18, 2025
Beyond the Hype: How Startups in Spatial Computing & AR Actually Make Money

Let’s be honest. Building for spatial computing and augmented reality […]

December 17, 2025
Developing Ethical AI Governance Frameworks for SaaS Startups

Let’s be honest. For a SaaS startup racing to ship […]

December 17, 2025
Building a Neurodiverse-Inclusive Startup Culture and Hiring Practices

Let’s be honest. The startup world loves to talk about […]

December 8, 2025
Beyond Recycling: The Startup Gold Rush in the Circular Economy

Let’s be honest. The old “take, make, waste” model is, […]

December 8, 2025

Recent Posts

  • The Business Case for Integrating Biomimicry Principles into Product and Service Design
  • Beyond the Hype: The Real Business Power and Ethical Weight of Generative AI
  • Ethical Influencer Marketing and Brand Partnerships in the Age of Deepfakes
  • Finding the Signal in the Noise: How to Market Your Niche Subscription in a Crowded World
  • Marketing in the Virtual Goods and Digital Collectibles (NFT) Space: A New Playbook

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